Exporting for the first time is an exciting step for any startup. It often signals growth, new markets and new opportunities. At the same time, it can feel complex if you’re unfamiliar with international shipping, customs requirements or export procedures.
The good news is that exporting doesn’t need to be overwhelming. With the right preparation and the right logistics partner, it can become a straightforward and scalable part of your business.
This guide outlines what startups need to understand before exporting goods internationally, and how to avoid the most common pitfalls.
Understanding What Exporting Really Involves
Exporting is more than arranging transport from one country to another. Every shipment must comply with UK export regulations and the import requirements of the destination country.
This typically includes:
- Correct export documentation
- Customs declarations
- Commodity codes
- Country-specific compliance
- Transport planning and delivery coordination
Each country applies different rules depending on the type of goods being shipped. Understanding this early helps prevent delays, additional costs and issues at the border.
Researching Your Market Before You Ship
Before exporting, it’s important to understand the destination market.
Some products may be restricted or require additional certification. Others may be subject to specific safety, labelling or import requirements. What can be shipped freely to one country may not be allowed into another.
Doing this research early helps you avoid wasted time and unexpected complications once goods are ready to move.
An experienced freight forwarder can also help identify any restrictions or documentation requirements before you commit to shipping.
Getting Your Export Documentation Right
Documentation is one of the most critical parts of exporting and one of the most common causes of delays.
Most shipments require:
- A commercial invoice
- A packing list
- An export declaration
- Correct commodity codes
- Any required licences or certificates
Errors or missing information can result in goods being held by customs, additional charges or rejected shipments.
Working with a freight forwarder that has an in-house customs team helps ensure everything is completed accurately and in line with current regulations, reducing the risk of disruption.
Choosing the Right Shipping Method
The best transport method depends on your product, budget and delivery timescale.
Air freight is ideal for urgent or high-value goods. Sea freight is more cost-effective for larger or less time-sensitive shipments. Road freight is commonly used for exports within Europe.
A good logistics partner will help you weigh up the options and choose the most efficient and cost-effective solution for your business.
Understanding Incoterms® and Export Responsibilities
One area that often causes confusion for businesses new to exporting is Incoterms®.
Incoterms® are a set of eleven internationally recognised rules published by the International Chamber of Commerce (ICC). They define the responsibilities of buyers and sellers in international trade, including who is responsible for transport, insurance, costs and risk at each stage of a shipment.
Choosing the correct Incoterm is essential, as it determines:
- Who arranges and pays for transport
- Where risk transfers from seller to buyer
- Who is responsible for customs clearance and related charges
For example:
Under EXW (Ex Works), the buyer is responsible for almost everything from the moment goods leave the seller’s premises – including export clearance and transport. This can catch new exporters out if they’re unaware of the responsibilities involved.
By contrast, DAP (Delivered at Place) means the seller arranges delivery to the agreed destination, making the process simpler for the buyer but requiring more coordination from the exporter.
Understanding and selecting the right Incoterms® from the outset helps avoid confusion, unexpected costs, and delays – and ensures both parties are clear on their responsibilities before goods move.
Understanding the True Cost of Exporting
One of the most common mistakes startups make is focusing only on the cost of transport.
Exporting can also involve:
- Customs clearance charges
- Duties and taxes in the destination country
- Insurance
- Handling and port fees
Understanding the full landed cost of your shipment helps you price your products accurately and avoid unexpected expenses that could impact profitability.
Why Experience Matters When Exporting
Exporting involves compliance, attention to detail and a clear understanding of international regulations. Having the right support in place can make all the difference.
At Beckchoice, we have over 45 years of experience supporting UK businesses with their export operations. We are members of established global freight networks and hold industry accreditations that reflect our commitment to high standards and best practice.
Our in-house customs team manages export declarations daily, ensuring shipments are processed correctly and efficiently. This gives our customers confidence that their goods are moving compliantly and without unnecessary delays.
For startups, this means having a trusted partner who can guide you through the process, answer questions clearly and support your growth as your export volumes increase.
Exporting with Confidence
Exporting opens the door to new markets and long-term growth, but only when it’s done correctly. With the right planning and professional support, international shipping becomes far more manageable.
At Beckchoice, we work closely with startups to make exporting simple, transparent and reliable. Whether you’re sending your first shipment or expanding into new territories, our team is here to help every step of the way.
If you’re new to exporting or planning your first international shipment, get in touch with our team today. We’ll be happy to talk through your options and help you get started with confidence.